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  • Successfully imagined, developed a strategy, launched and established a self-reliant online business and launched two products within the first year followed by several others additions and applied for a patent on a new product feature
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  • MARSH BELLOFRAM 301-3-3040-24 3013304024 (NEW IN BOX)Applied marketing fundamentals to drive sales and growth by strategic use of digital marketing strategies including Facebook and Instagram product pages, influencers and advertising resulting in exponential growth in sales and retained Page 1 status for more than 6 months and earned “Amazon’s best seller” badge
  • Showcased strong people management skills recruiting/growing a multinational team of talented professionals. Overcame cultural, geographic, language barriers to create a cohesive, collaborative and productive group
  • Found comfort and rhythm operating in a fast paced,ASEA BROWN BOVERI A9N00-30-10-80 A9N00301080 (NEW NO BOX) unstructured environment by prioritizing and making strategic choices, synthesizing data quickly, pulling out important insight and adjusting appropriately
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  • FURNAS ELECTRIC CO 48DA17AA3R THERMAL OVERLOAD RELAY 25A 1P 600VAC -FREE SHIPPINManaged marketing campaigns and CEO level exclusive events for new partner recruitment and new business opportunities within North America and Latin America Markets
  • Analyzed and calibrated optimal email campaign performance based on time / day/ content / subject line research using Salesforce and Pardot automation
  • Collaborated with the Corporate Marketing team to produce partner-focused content in English and Spanish
  • Worked with value engineering team to create “ROI / Full Scope point of view” reports to accelerate demand generation from fortune 500 companies
  • Partnered with cross-functional teams (Marketing, Sales and Value Engineering) to create a cohesive marketing strategy for various buyer personas
  • Supported development and execution of ABM marketing programs : Box Partners Waterhog Mat, 3' X 4', Medium, Brown (MAT152BR)deployed a highly successful multi-channel, multi-touch program that included sending attention getters, tailored ROI value engineering reports, Adroll advertising, authored email campaigns within Pardot by buyer persona and launched targeted webinars topics
  • Analyzed and recalibrated webpage for desktop and for mobile friendly rendering, landing page, registration page with A/B testing reports and improved retention rates and decreased bounce rates by 46%. Resulted in a tactical use of investment/customer loyalty
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  • Supervised a team of four and managed all software and customer support projects within ITS Solutions department including software deployments, firmware upgrades, training, and technical support
  • Acted as a company’s liaison with high-rank officials for the San Diego Association of Governments (SANDAG) and 30 other public agencies across the nation, ensuring all project deadlines, contractual requirements, and strategic goals are achieved in addition to maintaining strong client relationships
  • Focused on building strong relationships across functions and levels; including working in the field and work shadowing.Cincinnati Milacron Input Board 3-531-3564A Achieved speed of trust and higher productivity
  • Overcame a team’s low morale by building trust, flexibility, engaging, encouraging, creating a safe and supporting space. Effectively changed the atmosphere of the working environment, increased productivity and customer satisfaction as a result
  • Drove monthly software sales by 300% within 2 years by deploying creative implementations by involving customers in the development process and tracking funding opportunities
  • HONEYWELL 972AA2HM-A3P-L 972AA2HMA3PL (NEW NO BOX)Liaised with several government agency officials and created a recurring revenue model by securing 36 software maintenance contracts within 1 year
  • Persuaded management to deploy Microsoft CRM and oversaw transition to CRM based communication for increased visibility within the cross-functional teams
  • Creatively and successfully solved a customer’s financial roadblock by critically evaluating resources, prioritizing, partnering with multiple teams, adjusting quickly and communicating effectively. Resulted in a win/win
  • Revitalized marketing offerings by creating over fact sheets for over 10 hardware products, webinar material (over 20 software and hardware product presentations),Universal® Heavy-Duty Storage Box Drawer, Letter, 14 x 25 1 2 x 087547853009 technical handbooks and trade show exhibits
  • Presented over 20 technical webinars/keynote speeches at trade shows, professional society events and technical conferences
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As a Student Business consultant for Terra Biological's new product (Jubilance) launch, prepared a strategic business plan and marketing strategy. This included product positioning, market research, target customer profiles, competitive landscape analysis and email, influencer, digital, organic marketing initiatives to drive sales and capture the desired market share.
Jun 2003
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